Brain-at-trust
Brain-at-Trust, founded by Marcia De Wachter, developed an AI-driven motivation analysis tool. We optimized the tool, created a marketing strategy, and established a commercial model.
THE RESULTS
AI tool improved
Business model validated
Target customers identified
OVERVIEW
We enhanced the AI tool’s usability, validated customer needs, and built a go-to-market strategy for successful commercialization.
Target customers identified
CHALLENGE
The AI tool lacked user-friendliness, a defined commercial model, and a clear market entry strategy.
SOLUTION
We improved the AI model, validated customer needs, and developed a structured marketing and business strategy.
Achievement Summary
Brain-at-Trust successfully launched a refined AI-driven tool with a clear market strategy and a validated business model.
HIGHLIGHTS
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