How we went from 0 to 3000 leads in 3 months

We generated qualified leads through growth experiments and automated funnels
See how we did it
+3000 leads
+436% deals
From 0% to 24% conversion from SQL to opportunity

Creating New Revenue Channels

The company had to adapt to new legislation banning non-permeable concrete, which meant rebuilding demand with alternative products. They needed to raise awareness, generate qualified leads, and streamline sales, all while creating a new revenue engine from scratch

From Audit to Automation

Stretch Innovation ran 10+ growth experiments across Meta, LinkedIn, and Google Ads to increase leads. built segmented HubSpot workflows, automated quote sending, and used lead scoring to qualify high-potential lead all based on a growth audit and clear ICP definition

What is a
growth engine

Building a growth engine is the implementation of fast, data-driven experimentation to grow a company in any possible way.

We combine Lead generation, Account- Based Marketing (ABM), Demand generation, Marketing automation, and Growth experiments into one scalable model tailored to your market and goals.

The growth engine we developed

01

Growth Audit

Conducted a growth audit and brainstormed 60+ ideas, identifying key opportunities based on data and internal insights.
02

Strategic Roadmap

Prioritized and mapped out the best experiments using an internal scoring system, creating a focused 3-month plan. A data-backed roadmap and over 10 targeted growth experiments enabled rapid testing and validation across digital channels.
03

Growth Hacking

Launched 10+ growth experiments across Meta, LinkedIn, and Google Ads, targeting segmented audiences with tailored messaging.
04

Funnel & Workflow setup

Segmented HubSpot workflows and automated quote sending streamlined the lead-to-sale journey, saving time for the sales team.
05

Lead Scoring & Optimization

A custom lead scoring system ensured only high-potential leads progressed through the funnel, improving conversion rates and ROI.

3 things for you to take away

01
Structured Experimentation Drives Growth
02
Automation Enhances Efficiency
03
Lead Quality Over Quantity

From 0 to 3000 leads

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Ready to grow like

Anders Beton

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